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Showing posts from November, 2020

Remote Teams | Let's Evolve

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Remote Teams | Let’s Evolve   Communicating effectively with a remote team has always been one of the biggest challenges of moving or working to an office-less culture. A lot of the nuance of face-to-face conversation can be lost over an email or text message throughout remote communication. But, there are ways to balance these issues.   Successful Remote Teams Communicate in Bursts   With the Covid-19 pandemic ongoing, the move to an online workplace has become widespread and may well endure. But, as many organizations are learning, managing the flow of communication among remote teams is tricky.   Our latest research findings have led to insights that can help. They center on the concepts of burstiness, information diversity, and physiological synchrony, attention to which can foster creativity, streamline processes, reduce the stress of multi-tasking, and improve team performance.   Bursting Forth   Human communication is naturall...

Blast from the Past - Orchan and the Debut of a Sexy French Car

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One of the premium brands that we worked with was French automobile maker Peugeot. Distributor of the more than a bicentennial old marque in Malaysia; Nasim Sdn Bhd, got us engaged to support them in a number of brand building initiatives geared towards enhancing the brand’s identity among Malaysian consumers. A series of challenges in the past had driven the brand to step up, and take affirmative actions in offering better and enhanced products, as well as improved aftersales service, to which their customers have particularly address as one of their concerns. In conjunction with that effort, the brand was psyching up to introduce to Malaysian its latest award winning model at the time, the Peugeot 308 THP. Enhanced, improved, and significantly sleeker; the 308 served as the touchstone for the brand’s renewed commitment to its customers and fans, that is in offering a cut above products and top-of-the-line services. Orchan supported the client in materialising that through th...

Communication Community

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Communication Community   If you want to go fast, go alone. If you want to go far, go together.   A strong community is based on good communication. As a network of PR practitioners and clients, a strong network is based on mutual understanding and good connection.  

Should We Name or Shame?

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Should We Name or Shame? Let’s be controversial! We are surrounded by fear, misinformation, and decline. Covid case numbers are creeping up again. We are told that our cities have cases. We are told that our districts have cases. But, how informed are we with respect to where these cases are?  Our ‘big brother’ tracking and control systems are supposed to be the failsafe to protect us; but we all know that not everyone uses them, and we also know they track a moment in time for contact proximity in the physical sense; they don’t tell everyone else where a Covid ‘suspect’ has been, and we don’t know if select locations are safe.  Consequently, with not knowing details, we either put ourselves at enhanced risk by stepping into the generally unknown, or we retreat into our cave and don’t go anywhere. Do we have the right to know where and who, with respect to Covid? Should we be told the locations – buildings, outlets, places, our Covid patients have been at or transitioned throu...

Sapient Leadership

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Sapient Leadership Nope, it isn’t just you - the pace of change has picked up. Whereas we used to experience disruptions followed by periods of stability, change now is increasingly perpetual, pervasive, and exponential. Owing to the impact of the pandemic, nearly everything has moved from offline to online. More than ever before, people are utilising online channels to conduct learning, business, and even communicate. All these unstable and vast changes seem to appear to be a little overwhelming and sometimes, even frightening. To keep pace, leaders need to take on different strategy other than “leader as a hero” stereotype. Leaders organisations play an important role in establishing an effective organisation structure and communication protocols for both for their team and business. However, the article below suggests a new approach which is more humble, nimble, and based on a value-driven vision called “Sapient Leadership”. Find out more below to have a better comprehension...

Look Over Here!

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Look Over Here! This former president is notoriously known for playing with smoke and mirrors. He is truly a Magician when it comes to getting you to look somewhere else, getting you to look away from what’s actually happening, and distracting you from the trick. Instead of having rabbits, he has sheep that follow and support his every whim.  Why do people pay so much attention to his actions? Is it the way he talks? Is it the topics he talks about? Or is it that you can’t actually believe he said something that sounded that ridiculous?  What do you think? Read below, “Commentary: How Trump uses Twitter to distract the media” to understand how he uses social media to his advantage. _________ Commentary: How Trump uses Twitter to distract the media There is now clearer evidence of how President Donald Trump used Twitter as a diversion tactic say these researchers. FILE PHOTO: The masthead of U.S. President Donald Trump's @realDonaldTrump Twitter account with a message about OPE...