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Showing posts with the label Malaysian

When Crisis Response Draws More Attention Than the ‘Crisis’ Itself!

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Ah, cancel culture. Love it or loathe it, it’s alive, kicking, and turbocharged by online reviews and the power of the share button. Now, sometimes the feedback floating around is a bit overblown. Other times, it’s a solid slap-in-the-face reminder for businesses to actually take a hard look at their service delivery. Recently in Malaysia, we came across a gem of a case: a so-called “resort” (and we’re being generous here) decided it didn’t like what a customer had to say about their stay. Instead of taking the criticism on the chin, doing some reflection, or - here’s a novel idea - fixing the problem, they went nuclear. Publicly. With the promise of a lawsuit. Yep. They threatened to sue the guest for leaving a bad review. Cue popcorn.  Here’s the twist: the hotelier claimed the guest never complained directly. But let’s be honest - from the sounds of the reviews, the staff weren’t exactly lining up to help in the first place. And newsflash: customers don’t need to knock on your...

Blast From The Past: AIDS Aware

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Let’s be honest: in Malaysia, HIV / AIDS still sits in the shadows of public conversation. Too many dismiss it as “not my problem” or box it off as something that only affects marginalised communities. Wrong. HIV doesn’t discriminate - and the silence around it only fuels stigma and misinformation. At Orchan, we’ve always believed communication can (and should) drive change. Every year, our Directors pick a cause close to the heart to champion pro-bono. Back in 2010, that cause was AIDS Aware . Partnering with three organisations in support of PT Foundation, we set out to spark honest conversation, fight stigma, and educate people on how to protect themselves. What began as a simple fundraising calendar with a handful of local celebrities turned into a movement. Be The Message snowballed into 42 well-known personalities lending their voices through images, videos, interviews, and education opportunities - amplified further by a full-scale media and advertising campaign. The best ...

Blast from the Past: Omorose at the Golden Globes

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Every so often, a brand story comes along that captures not just attention, but imagination. For us at Orchan, one such story was that of Omorose Cosmetics . Founded in 2014 by Terry Liau , Omorose was born out of a deeply personal experience. The brand’s name - from the ancient Egyptian word for beautiful -  embodies its mission to create cruelty-free, naturally preserved cosmetics that celebrate beauty in its truest sense. But more than that, Omorose was built on inclusivity: from employing persons with disabilities, to designing make-up counters, shelves, and displays accessible to wheelchair users. Beauty, after all, should be something everyone can take part in. Omorose Hypnotic Eyes Not long after its launch, Omorose took an extraordinary leap. In 2015 and again in 2016, it became the only Malaysian brand selected to be part of the official gifting suite at the Golden Globe Awards in Hollywood. To be included alongside globally acclaimed names was no small feat, and it...