Malaysia Budget 2026: What It Means for PR and Communications
The ink is barely dry on Prime Minister Anwar Ibrahim ’s RM470 billion Budget 2026 -- tabled just three days ago on October 10 -- and already the creative and communications sectors are feeling the tremors. At Orchan Consulting Asia , we’ve spent over 15 years turning policy headwinds into brand tailwinds for clients navigating Malaysia’s ever-evolving landscape. So, how does this budget play out for PR pros? The Upside: Fuel for PR’s Digital and Tourism Engines Budget 2026 doesn’t forget the creative economy; it just funnels it into high-growth lanes where PR thrives. With RM140 million earmarked for the “ orange economy ” (arts, culture, and content), there’s still juice left for brands that know how to tell a story with purpose. Creative Incentives on Steroids: The RM110 million in grants for filmmakers producing “nation-building” content (RM10 million ringfenced) opens up fresh PR angles: think media tours, influencer tie-ins , and cultural storytelling that builds so...