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An EV is more than just a Vehicle; it’s a Lifestyle!

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An EV is more than just a Vehicle; it’s a Lifestyle! They say "all good things come in three's"; so join Orchan collaborators Qommune+ on 22 June 2023 (7:30 pm) to enjoy fantastic networking, three great Electric Vehicles (test drive available), and three insightful industry speakers discussing the Malaysian EV market! An EV is more than just a vehicle; it’s a lifestyle! EV drivers build their daily habits around sustainable practices, and this presents lots of opportunities for other brands and businesses like yours. Join the Qommune Networking Event in Lalaport BBCC Kuala Lumpur. Gain valuable insights on the Electric Vehicle (EV) market! 🚗🔌, meet industry experts, and network with fellow entrepreneurs, industry players, government agencies and others who are part of this vibrant industry! You will also get the exclusive chance to explore AEVEKL23 EV mini roadshow and EV test drive. Register now to secure your spot! Please register here: https://eventsize.com/@qommune...

Safe Social: Why Your Brand Needs a Social Media Policy Yesterday

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  Social media can be a brand’s best friend - or its biggest headache. Even if your company doesn’t officially “do” social, chances are your employees do. And whether they mean to or not, what they post can create a public perception of your brand. Sometimes flattering, sometimes… not so much. Here’s the tricky bit: companies can’t just slap down draconian rules and call it a day. A smart social media policy balances protection of the brand with respect for employees’ rights. It’s not about muzzling people - it’s about setting clear expectations, creating awareness, and avoiding those dreaded “viral gaffes” that have taken down more than one careless brand. When drafting (or refreshing) your policy, make sure it actually works in practice. That means it should: Give employees a safe space to raise concerns before they go public. Spell out what counts as confidential (so no one accidentally leaks the next product launch). Be upfront about consequences — clarity beats sur...

Learning Will Always Be Lifelong!

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Learning is lifelong! Sometimes learning is unlearning; sometimes it is opening our mind enough to recognise when we could learn more than we already have. Either way, we need it for our own personal and professional growth. Keep an eye out in the coming days for Orchan's new 2023 Training initiatives in Public Relations, Branding, and Reputation Management!  We train clients, industry professionals, and entrepreneurs wanting to stay on the cutting edge of 'all things communication'.

QOTD | Safe Social?

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Sadly, it’s true - social media is not a safe space. Not for people. Not for businesses. Not even for brands that think they’ve got it figured out. But here’s the catch: avoiding it isn’t an option. Social media is where conversations (and controversies) happen. What you can do is engage smartly - with a plan, with purpose, and with your eyes wide open. We’ve seen it first-hand: a brand pours months of effort into a campaign, only for a single post (from an overzealous employee or an unhappy customer) to overshadow the whole thing. Suddenly, instead of celebrating wins, the brand is scrambling to do damage control. Because let’s be real: Brand saboteurs will test you. Keyboard warriors (and worriers) will come for you. One wrong move can be amplified in ways you didn’t see coming. That’s why having a solid social media strategy isn’t just “nice to have.” It’s your armour. It’s your shield. And knowing when to clap back - and when to stay silent - is as important as what ...

PR for Startups

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If in Doubt, Prepare for the Worst!

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Crises rarely announce themselves in advance. They arrive unexpectedly, and when they do, the strength of your brand reputation is immediately tested. The pandemic offered a clear reminder of just how quickly circumstances can shift. Many organisations found themselves unprepared at every stage - from initial response through to long-term recovery. The lesson? Preparation is not optional; it’s essential. Ask yourself: Is your organisation truly ready to handle an unexpected crisis? Are your spokespeople trained to communicate with empathy and authority? Do they reflect your brand values and inspire trust when it matters most? At Orchan, we provide bespoke crisis advisory, training, and consulting for C-suite executives and crisis response teams. Our focus is to ensure your leaders and representatives are equipped to manage challenges with clarity, credibility, and confidence. Preparation today can make all the difference tomorrow. Connect with Farrell at farrell@orchan.as...

Are You War-Room Ready? How Prepared is Your Brand for a Crisis?

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Most organisations think they’re ready for a crisis. The truth? Very few are. Having a plan in a binder doesn’t mean your people can execute it under real pressure. When the heat is on, theory falls apart fast. That’s why true preparedness isn’t about what’s written down - it’s about what your team can do in the moment. Until you’ve tested your response in a live simulation, you don’t know how your leaders, systems, and spokespeople will actually perform. A war-room exercise reveals all of this. It uncovers how your team communicates under stress, where bottlenecks emerge, and whether your response truly reflects your brand values. It’s as much about testing leadership and agility as it is about stress-testing systems. At Orchan, we design and host crisis simulation workshops (war-rooms)  - in person or virtually - built around scenarios tailored to your organisation. We identify your likely vulnerabilities, then immerse your team in a realistic unfolding crisis. As the situat...

Orchan Services | What We Do

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  At Orchan, we don’t treat public relations as a standalone activity. PR isn’t just a line item in the marketing mix - it’s an evolving, agile tool that connects across every part of your business. Done right, it helps brands not only communicate, but also adapt, engage, and thrive in times of both opportunity and change.   Our role is simple: to help you craft and deliver messages that matter. That may mean traditional media engagement, stakeholder relations, or change management. It might involve training your team, preparing for crises, or building business continuity plans. Whatever the challenge, we design solutions that meet your needs - not just off-the-shelf tactics. What sets us apart? It’s the mix of deep industry experience, a hands-on approach, and the intuition to know what will actually work for your brand. We’re not just advisors from the sidelines; we’re partners who walk the journey with you - whether you’re building your team’s capabilities or introducing a ...

Giving Life to Events Through the Pandemic and Beyond

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SEA:change [January 2022] Giving Life to Events Through the Pandemic and Beyond | Are Events Still Relevant? Whether in-person gatherings are coming back sometime soon or not, one thing is certain - virtual events have forever changed the way organisations will host and engage with their audience. Regardless of how long virtual remains the primary medium for events, it’s safe to say the quality of virtual experiences has drastically improved since the pandemic. However, in-person events are certain to come back eventually — as we as humans crave the in-person interactions. At the next interactive forum hosted by Farrell Tan, co-founder of Orchan Consulting Asia, he will be speaking to Joe Sidek about all-things events in Southeast Asia. Joe created the Georgetown Festival and the Rainforest Fringe Festival, which have become global attractions. They'll discuss how to reinvigorate the events industry as we move post-pandemic. This is a Mediaspace member-exclusive event. How to atten...

Webinar | Collaborating for Growth

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Old alignments and partnerships may no longer be viable. But new ones may create the opportunities you need to let your business thrive again. This workshop steps participants through practical considerations and exercises to develop new collaborations and partnerships, to find each others strengths and share of voice, and to create a win-win situation to facilitate continuity and growth. Collaborations may range from a single project to strengthen your credibility for a client, through to a long term legal partnership involving shares and combined business interests. Either way, getting it right from the start will maximise your chances of success. L ed by Michelle Nunis and Dr Craig J Selby, this workshop will help decision-makers embrace collaborative partnerships and projects, by reframing perspectives on collaboration initiatives, showing how to establish robust groundwork to leverage and maximise each sides strengths, and to develop tools to work together to overcome any co...

How Ready is Your Team?

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How Ready Is Your Team? How ready is your organisation for a crisis? Can you communicate to your stakeholders within an hour? Or will it take your team several hours to respond? Recently, a major Malaysian Telco faced a technical outage. These things happen, but the fallout from it went deeper – it turns out that they took ten (10) hours to acknowledge the issue to their customers. Not a good look for the brand! Netizens did not let them off lightly either, and were super unimpressed at the response from the company. Basically, they failed their customers, and from an issues / crisis perspective, they weren’t ready or communicative. Customers were left stranded without a clue. This looked clumsy, and suggested to their stakeholders that the customer-orientation was not well aligned. Ideally, a first response should be within fifteen (15) minutes of an incident – but this, fairly, can be stretched to an hour. But certainly not ten (10...

Upcoming Event | Safe Social

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Is Your Organisation Suffering From #SoSial™ Media? We need to start rethinking how we guide our teams on social media use! Too many people are getting into online trouble, not only with the Facebook Police, but with keyboard worriers and other nations in general! Brands suffer too. Join the Orchan team as Craig facilitates this free workshop to start the conversation, in the lead-up to our joint hashtag # SoSial conference in October 2019 - hashtag # Perspectives on hashtag # SafeSocial for brands and teams. hashtag # OrchanPR hashtag # ChangeNow hashtag # OrchestratingChange hashtag # PublicRelations hashtag # SocialMedia hashtag # ReputationManagement hashtag # SmartSocial