Orchan Consulting | Asia Sdn Bhd

At Orchan Consulting Asia, we’ve never believed in being “sector bound.” Whether it’s consumer brands, tech, F&B, or, in this case, sustainable mobility, we roll up our sleeves and get in the trenches to make sure our clients are seen, heard, and remembered. Recently, we had the opportunity to work with QC Fleet Management Sdn Bhd and DFSK for the launch of the DFSK EC35 all-electric van at the Malaysia Automotive, Robotics and IoT Institute (MARii), Cyberjaya. Beyond being another launch event, it was a milestone moment: an EV designed for last-mile delivery, SMEs, and businesses looking for sustainable fleet solutions . Why the DFSK EC35 Matters “Going green doesn’t have to be expensive.”  - Lim Khoon Yee, Managing Director of QC Fleet Management Sdn Bhd The EC35 proves that sustainability and practicality can co-exist. With zero carbon emissions, lower running costs, and practical design features , it’s positioned as a true workhorse for Malaysian businesses navigati...

Some openings are low-key. This was not one of them. On 29 June 2018 , Hong Kong jewellery giant Luk Fook decided to make Genting Highlands even shinier. The location? Sky Avenue Mall . The occasion? A grand opening with all the bells, drums, and sparkle you’d expect when 1,600+ stores strong decide to plant another flag. VIP invited guests participated in the ribbon cutting Ribbon, Scissors, VIPs (oh my) The ribbon-cutting wasn’t just snip-and-done. It was led by Mr Wong Wai Sheung (big boss man, Chairman & CEO) with a line-up of equally distinguished guests - think government reps, trade association heads, and business leaders. Cameras flashed, ribbon fell, and the store’s glow-up officially began. Mr. Wong Wai Sheung opening speech A Brand That Likes to Sparkle (literally) Mr Wong didn’t waste the mic. He doubled down on Luk Fook’s ambition: “Brand of Hong Kong, Sparkling the World.” Genting, with its endless stream of tourists (and shoppers with altitu...

Fresh off the buzz of the fenix 5 launch, Garmin wasn’t about to take a breather. Instead, they cranked things up with not one, not two, but three shiny new wearables: the vivosmart 3 , the vivofit jr. , and the Forerunner 935 . Each watch came with its own personality: vivosmart 3  - sleek, subtle, and smarter than it looks. Perfect for those who want a fitness buddy that blends seamlessly into daily life. vivofit jr.  - because why should the kids miss out? A playful tracker that gets both parents and children moving (and maybe competing, too). Forerunner 935  - the heavyweight champ. GPS-rich, data-driven, and unapologetically built for athletes who don’t just run the extra mile – they live there. The vivofit jr., vivosmart 3 and Forerunner 935 Bringing the Buzz to Mid Valley The launch event at Mid Valley was nothing short of a mini fitness fest. Garmin’s crew was on hand, walking guests through the tech, letting them try the wearabl...

Back in May 2018, Kao Malaysia brought Parenthood Day to life at Sunway Pyramid with an event that perfectly captured the joys - and challenges - of modern parenting. Designed for both new and seasoned parents, Kao’s campaign, #TheSecretToMyModernParenthood , was part of their larger “Welcome to My Modern Parenthood” initiative. The goal? To create an engaging, educational platform for parents to explore how to navigate parenthood with confidence, less stress, and a touch of fun. The spotlight was on three of Kao’s family-friendly solutions:  Merries, Attack, and Magiclean,  all household names trusted by parents. The campaign also highlighted an important trend: more fathers stepping up in childcare and household roles, reshaping what modern parenting looks like today. Mr Fujiwara, President of Kao (Malaysia) launching the campaign with some children. To drive the message home, an imitation house - complete with kitchen, laundry, and bedroom - was set up on stage to...

  When it comes to brand storytelling, few stages rival the adrenaline-charged arena of the MotoGP at Sepang International Circuit. But while the engines roar and the riders chase podiums, the real competition for brands takes place off the track: who can capture attention, spark conversation, and leave a lasting impression long after the chequered flag falls? At Orchan, we had the opportunity to demonstrate just that. Working with Red Bull, we supported Malaysian rider Khairul Idham Pawi (KIP) as he engaged with media and fans during the penultimate round of the Malaysia Motorcycle Grand Prix. The approach was simple yet strategic: take a moment of pure sporting passion and turn it into a branded experience that extended far beyond race day. Super KIP Creating Experiences, Not Just Appearances The Red Bull marquee -- aptly named The Coolest Place on the Hottest Race  -- was more than an air-conditioned tent. It was a carefully crafted space designed to connect r...