Blast From the Past: Luk Fook Grand Opening @ Genting Sky Avenue

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Some openings are low-key.
This was not one of them.

On 29 June 2018, Hong Kong jewellery giant Luk Fook decided to make Genting Highlands even shinier. The location? Sky Avenue Mall. The occasion? A grand opening with all the bells, drums, and sparkle you’d expect when 1,600+ stores strong decide to plant another flag.


VIP invited guests participated in the ribbon cutting

Ribbon, Scissors, VIPs (oh my)

The ribbon-cutting wasn’t just snip-and-done. It was led by Mr Wong Wai Sheung (big boss man, Chairman & CEO) with a line-up of equally distinguished guests - think government reps, trade association heads, and business leaders. Cameras flashed, ribbon fell, and the store’s glow-up officially began.


Mr. Wong Wai Sheung opening speech

A Brand That Likes to Sparkle (literally)

Mr Wong didn’t waste the mic. He doubled down on Luk Fook’s ambition: “Brand of Hong Kong, Sparkling the World.” Genting, with its endless stream of tourists (and shoppers with altitude-induced impulse buys), was the perfect glittery stage.


VIP guests participated in the ribbon cutting

Cue the Drums & Lions

Of course, no big opening here is complete without a lion dance. Drums thundered, lions leapt, and a crowd of over 100 people leaned in to catch the action. Tradition says lion dances bring fortune and prosperity. Translation: Luk Fook just locked in a year of good vibes (and sales).


Jewellery product

The Real Treasure Hunt

Inside, it was sparkle central. Rows of necklaces, rings, brooches, pendants - each piece showing off the craftsmanship that built Luk Fook’s reputation across Asia and beyond. If jewellery is your kryptonite, this store was your downfall.



Cute Meets Gold

And because no one leaves a party empty-handed, the first 100 customers scored a quirky keepsake: a Rilakkuma™ gold coin. Adorable and valuable. Talk about winning the door gift lottery.

So yes, Luk Fook didn’t just open a store. They staged a glitter-fuelled reminder that sometimes, shopping malls can feel a little like catwalks. Genting Highlands just got a new sparkle hotspot.

Want to create equally unforgettable moments for your brand? Let’s make it happen.

Reach us at changenow@orchan.asia or call +603-7972 6377.

Location: Genting Highlands, Pahang, Malaysia

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