Lets Zoom!

Let's Zoom!

When a brand name becomes the 'go-to' verb in our conversations, it's safe to say that the brand has really 'made it'. Zoom certainly proves this point.

But, is it the first brand to fit this ? 

Nope. Far from it, actually.

Zoom is however, up there with so many famous brands that became the 'industry-generic-name' or 'go-to-verb' to describe a category or action - many of which we still use on a daily basis":

Twink

Xerox

Hoover 

Sellotape

Uber

Skype (oops, Zoom kind'a replaced this one)

Photoshop

Google

FedEx

Bubble Wrap

Velcro

So Zoom, you're in pretty good company - that is - until the next 'brand-verb' arises.