PUMA with Sebastian Vettel in Singapore In the racing arena, who could have not known about the youngest man who finished the season with...
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Crafting a Unique Brand for a Ubiquitous Market Combining both brand development and public relations, Orchan was involved in the concept...
Mainstream v's Specialist Media At a guest lecture recently, Craig was asked about the difference between mainstream and specialist...
Servcorp Media Experience | A New Place to Work The serviced office industry in Malaysia is evolving rapidly in the marketplace. From co-...
The Value of Finding a Mentor Craig J Selby I started my career far too long ago – 1993 to be precise – that’s over 25 years ago. I don...
Talking Change Not every industry is perceived as sexy, but some are way more dynamic than we would ever expect. Orchan's Founding D...
Quote of the Day | Continuous Improvement When Orchestrating Change, perfection is often an unrealistic goal. Continuous improvement...
Stakeholder Relations v's Public Relations? Many people choose to see the glitzy side of PR – the parties, the celebs, and t...
Unlocking Value? Innovation and change can be difficult, especially when you are looking from inside. Resistance can be a key factor sl...
Who is Panda’ing to Whom? If you’ve been following the news over the past couple of weeks, you can’t have missed the lit...
The Duck that Helps You Shop Realising a great opportunity in the shopping-savvy market of Malaysia, a new hero had arrived; aiming to s...