Orchan Consulting | Asia Sdn Bhd

A Spoon-a-Day Goes a Long Way Press conference is a great way to introduce your product to the world. It provides the initial exposure that your product needs to be successful by placing it in front of journalists and other industry insiders. Organising a press conference is nothing easy. From the planning, to the execution; it’s all about precision and the right timing. From the crafting of the press release, to the media invitation, they need to be consistent and seamless. Depending on client, a press conference can mean a lot of things. Generally, a press conference is a meet up with journalists and a session of query. This allows the client to have unfiltered responses on how they are perceived. This is where we come in, providing suggestions. Enter Spoon Health, a company dedicated to advocate a healthy-er lifestyle for people combining convenience and hassle-free consumption of super foods. Spoon Health decided to launch their two new products; Organic Keenwah ...

Over the weekend, a couple of friends and I were just hanging out over numerous glasses of ice lemon tea (all thanks to the hot and humid Malaysian weather) when a friend shared about how she felt the lack of, if any, internal communication in the company she’s working with. “I know there are some companies that issue newsletters and whatnot to keep their employees informed. I don’t expect my company to issue it all the time; but at least update us every once in a while about how the company is doing, especially when I give my 110%,” she said. “Sure, I can read and find out from newspaper and online portals for certain updates. But, there are things only the company can tell us, that we can understand, and isn’t for the general public.”  It  just so happened that I read the following article by Shel Holtz who wrote “No, Internal Communications is not Dead”. While the article highlights how internal communication is still a very strong component of some companies, he also ...

Chocolate Box meets Stardeal.my   Back in 2012, we wrote about Orchan’s new concept on PR facilities, being Chocolate Box PR . Now, if you haven’t read it – go read it!   It’s our very first blog post, so all you need to do is scroll down and voila.     Just a while after that post, Stardeal.my became one of our Chocolate Box clients whereby we share about a select range of PR services to empower them to take on their own PR initiatives when they are ready. We covered an array of activities including preparing the Media Information Kit and Bespoke Media list. Then, we trained them on the PR basics for success, along with two hours of consultation services. As a bonus, we crafted and pitched exclusive pitches to targeted media, as well as facilitate interviews. StarDeal in Malaysia SME - talking about the growing trend of 'daily deal' sites and making them relevant to consumers   So where did Chocolate Box PR eventually led Stardea...

Heralding Malaysia’s New Star in the North To celebrate a major milestone for Ipoh Parade, as it completed its transformation, the Festival of Lights kicked off with the illumination of Ipoh Parade’s state-of-the-art Animated Graphics Façade – a unique structure bursting with a flurry of colours at the building’s main entrance. Thousands converged at the mall’s entrance since evening, armed with balloons in hand and counting down to the precise moment when the building module galvanizes then comes to life, marking the arrival of a progressive and enhanced shopping experience to Ipoh Parade. Earlier throughout the day, patrons were enticed with numerous activities and attractions, including large inflatables set up in and out of the mall along with carnival game booths providing endless fun for families. K-Pop boyband AlphaBAT also captivated the public with their charm and sleek dance moves. The Korean sensation debuted a couple of years back and has ben making waves in the en...

iL Primo iL Primo doubles as a restaurant and lounge, serving Japanese, Italian and Western cuisine. It also boasts a well stocked, temperature-controlled cellar, and an open-kitchen concept, allowing patrons to see their Chefs in action. Orchan was engaged to launch iL Primo as the newest fine dining restaurant in Kuala Lumpur. Nouvo Flavours by The Edge iL Primo Entertainment with Charmaine's Trio by Malay Mail Taking iL Primo Restolounge to a New Gastronomic Level! by KL Lifestyle 只属于倩人的极致享受 by 96st. iL Primo by Flavours Prime Cuisine and Fine Music at iL Primo by New Straits Times

Fourty Two East 42East offers a contemporary bistro environment in the heart of TTDI - an area known for pubs and bistros. With ample seating both inside and out, 42East allows you to have relaxed al fresco dining and beverages on their outdoor veranda, group dining in their lounge area, or drinks and snacks on their high table and bar areas. With a developing reputation for their pork ribs, 42East is set to become famous for their innovative yet homely cuisine 42East offers hearty bistro style food that rivals great home cooking. With ample portions in each dish, you are likely to walk away rather full. Orchan was involved with the restaurant's first owners for approximately one year, helping to promote the restaurant's innovative pub fare and interesting "beverages" events. 42East 酒吧餐厅齿颊留香的猪小排 by Red Tomato St Patrick's Day by New Straits Times Pork and Booze by KL Lifestyle