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Client Close-up | FANBO – Classic Cosmetics for the Modern Woman

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Some brands fade with time. Fanbo isn’t one of them. From Hong Kong to Indonesia to Malaysia The Fanbo story goes way back:  1903 in Hong Kong , when Hoitong Powder became a staple for upper-class Chinese women. Fast forward to 1968 , the brand took root in Indonesia, launching cult classics like the Rose 68 Pancake and Gloria 5K Parfum . The name itself? Fanbo comes from Fanbao , meaning “precious powder.” Poetic, right? Malaysia, Meet Fanbo By the time Fanbo reached Malaysia, its powders had already won fans in Sabah, Sarawak, and Kalimantan. The compact range quickly became a go-to for young, cosmopolitan women looking for quality without the sticker shock. In Q3 2019 , Fanbo officially entered the Malaysian market - this time backed by a clear vision: empower women to bring out their natural beauty with accessible, everyday cosmetics. From make-up staples to skincare, even specialist products for pros, Fanbo has proven why it’s still one of Indonesia’s most-loved beauty br...

Blast From the Past: The Day the Bloggers Roamed the Mall

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The Day Bloggers Roamed the Mall A great Blast from the Past | Eight (8) years ago today, back when shopping malls were really abuzz with activity, Orchan wanted to bring a breath of fresh air to a typical mall walkthrough. The team devised an improvised opportunity for bloggers to experience Klang Parade like never before; from shopping options to entertainment facilities and more. Bloggers got to experience it through the “KPM Blogger Challenge”. Bloggers gathered just after doors opened, and the Orchan team took them on a “typical walkthrough”, introducing several tenants on the way to Next Hip Hop Arena. Unknown to them, we had a few tricks up our sleeve, to make the day not only interesting, but memorable too. At their first stop, Hip Hop Arena, they were to take part in the Mix and Match challenge – a fashionista challenge to get them dressing up as popular culture idols. With each blogger given an image to replicate themselves, they have to use clothing available f...

Is Covid Changing Employability? Perspectives From APAC

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Join Farrell for SEA:change | 19 April 2022  Is Covid Changing Employability? Perspectives From APAC   Which trends accelerated and sparked by COVID-19 will change the future of work in Asia? How are businesses, especially in marketing communications, responding?  The future of work is constantly evolving, and COVID-19 has accelerated this phenomenon. The pandemic has not only led to the rise of remote work and growth in the e-commerce market but also facilitated the adoption of artificial intelligence (AI) and automation. How do these trends affect occupational transitions?  In this episode of SEA:change, join Farrell and Jacqui Barratt, Founder of Salt as they discuss what all this means for Asia’s workforce and what companies, especially in marketing communications, are looking for  -- in terms of talent  -- whilst navigating through these seismic changes.  To join the discussion, register here:  https://www.eventbrite.co.uk/e/seachange-forum-4...

BFTP | Garmin Introduces Cutting Edge Wearables with a Purpose

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Fresh off the buzz of the fenix 5 launch, Garmin wasn’t about to take a breather. Instead, they cranked things up with not one, not two, but three shiny new wearables: the vivosmart 3 , the vivofit jr. , and the Forerunner 935 . Each watch came with its own personality: vivosmart 3  - sleek, subtle, and smarter than it looks. Perfect for those who want a fitness buddy that blends seamlessly into daily life. vivofit jr.  - because why should the kids miss out? A playful tracker that gets both parents and children moving (and maybe competing, too). Forerunner 935  - the heavyweight champ. GPS-rich, data-driven, and unapologetically built for athletes who don’t just run the extra mile – they live there. The vivofit jr., vivosmart 3 and Forerunner 935 Bringing the Buzz to Mid Valley The launch event at Mid Valley was nothing short of a mini fitness fest. Garmin’s crew was on hand, walking guests through the tech, letting them try the wearabl...

Commentary | Peer Pressure Breaks Uniqlo's Stamce

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Peer Pressure Breaks Uniqlo’s Stance in Russia Commentary by Darius Khaw   Uniqlo had recently announced the closing of its stores in Russia after crumbling to peer pressure from customers and other businesses. As of March 10, Uniqlo took a U-turn on staying open in Russia after claiming it faced too many “operational challenges and the worsening of the conflict situation.”           Originally Uniqlo was adamant on keeping stores opening in Russia as the CEO of Uniqlo stated that "Clothing is a necessity of life. The people of Russia have the same right to live as we do." Despite the backlash from this statement, Uniqlo’s stance can actually be seen as ethically and morally correct. As shown by them giving Russian civilians at least one choice of a decent brand to buy from and not leave the civilians suffering as many international stores such as H&M had closed its doors.   Uniqlo’s decision can be seen as based on a ...