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Showing posts with the label Orchanites

Orchan 4.1.2

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Hey there … yes, you! Glad you stumbled in. This is Orchan’s corner of the internet - part soapbox, part diary, part sounding board. Here you’ll find our thoughts on the industry, lessons we’ve learned the hard way, a few rants (constructive ones, of course), and maybe even the odd video when we’re feeling fancy. So, who are we? Orchan’s a comms agency born and bred in Kuala Lumpur, with arms stretching into Singapore, Indonesia, Vietnam, and wherever else clients drag us. We’ve been called many things -  strategic, fast, occasionally loud - but what we're not is cookie-cutter. If you’re after a “copy-paste” campaign, you’ve probably knocked on the wrong door. We believe PR is for everyone. Big multinationals? We’ve worked with PUMA, Dyson, Pernod Ricard, Garmin, and the like. Scrappy start-ups and even hawker stalls? Been there, done that, and loved it just as much. For us, the job is always the same: find your story, polish it up, and get people talking. We also train. Crisi...

From Frogs and Snails to Doctor

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Congratulations to Dr Judith Flora   After lots of blood, sweat and tears; then her PhD!  #PhDLife and #OrchestratingChange. One of the very first Orchanites! And still friends with us both too. From Farrell (the man who made you cry over MASiF) "The student has now become the teacher. Well, literally that is. Congratulations on achieving what I know to have been a dream of yours from the day we first met, more than 10 years ago. We always knew you had what it takes; to see you finally obtain your doctorate makes me extremely proud to have been a colleague, and a now, a close friend. Now that you've obtained your PhD, I look forward to the 'exchange of cattle' in Kenya or Tanzania soon ;) 'Special porridge' when you pop round for a visit next ok?"  And from Craig (the man who fed your snails at Spasso) "I finally get to call you Dr! Over a decade ago, you stood in my office as we discussed your upcoming Masters research. You said you event...

Blast From The Past: AIDS Aware

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Let’s be honest: in Malaysia, HIV / AIDS still sits in the shadows of public conversation. Too many dismiss it as “not my problem” or box it off as something that only affects marginalised communities. Wrong. HIV doesn’t discriminate - and the silence around it only fuels stigma and misinformation. At Orchan, we’ve always believed communication can (and should) drive change. Every year, our Directors pick a cause close to the heart to champion pro-bono. Back in 2010, that cause was AIDS Aware . Partnering with three organisations in support of PT Foundation, we set out to spark honest conversation, fight stigma, and educate people on how to protect themselves. What began as a simple fundraising calendar with a handful of local celebrities turned into a movement. Be The Message snowballed into 42 well-known personalities lending their voices through images, videos, interviews, and education opportunities - amplified further by a full-scale media and advertising campaign. The best ...

Building Brands from Scratch: A Conversation with Farrell Tan

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Building Brands | A Conversation with Farrell Tan With over two decades in advertising and PR, our Director Farrell Tan has worked on everything from Coca-Cola to Nokia. We sat down to talk about what he's learned about building brands that actually stick. 1. So, Farrell, you've been in this game for a while now. Take me through how you ended up doing what you're doing. Well, it wasn't exactly planned, I'll tell you that. I started as an intern - and honestly, I was just happy to get my foot in the door anywhere. The accounts I worked on... Reject Shop, Bank Utama, Sheraton Langkawi... not exactly glamorous stuff, right? But you know what? Best thing that could have happened to me. When you're working with smaller budgets, smaller brands, you can't just throw money at problems. You have to actually think. You have to be creative with RM5,000 instead of RM50,000. That discipline... I mean, it stayed with me even when I moved to McCa...

Is Covid Changing Employability? Perspectives From APAC

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Join Farrell for SEA:change | 19 April 2022  Is Covid Changing Employability? Perspectives From APAC   Which trends accelerated and sparked by COVID-19 will change the future of work in Asia? How are businesses, especially in marketing communications, responding?  The future of work is constantly evolving, and COVID-19 has accelerated this phenomenon. The pandemic has not only led to the rise of remote work and growth in the e-commerce market but also facilitated the adoption of artificial intelligence (AI) and automation. How do these trends affect occupational transitions?  In this episode of SEA:change, join Farrell and Jacqui Barratt, Founder of Salt as they discuss what all this means for Asia’s workforce and what companies, especially in marketing communications, are looking for  -- in terms of talent  -- whilst navigating through these seismic changes.  To join the discussion, register here:  https://www.eventbrite.co.uk/e/seachange-forum-4...

Humans of Orchan | Darius, But Not the Persian King

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Humans of Orchan | Darius Khaw Look, I'm not good at introductions but I'll do my best. Let's get started. I'm Darius, a 23-year-old Malaysian, undertaking my Bachelor's degree in Public Relations at KDU University College. I am an AVID gamer; I love planting my butt in front of the computer and speeding my day in virtual worlds. But BOY OH BOY, do I love fish and nature as well. I could stare at them for hours on end. Gaming, looking at fish and nature is my ideal version of a relaxing time. Actually, I’m planning on starting an aquarium and terrarium someday.   Despite being an avid gamer, I'm not a typical one. I LOVE sports; no, I don't mean football, basketball or badminton. I mean proper adrenaline rushing sports. Paintball, rock-climbing, bungee jumping, jet skiing, paragliding; you name it, I'm there. If it's dangerous and gets my blood pumping, I'm up for it. What's life without a little excitement and thrill?   Before we g...