The Fundamentals of Survival!
That same approach resonates for so many today. To survive, one needs to "go with the flow", pivot, adjust, realign, and accept that new paths will lead to opportunity. The last two years have taught us that!
This works for communications initiatives, too. Old approaches may not work as effectively; so bite that bullet, realign or adjust your message, and keep going.
As Betty says, its better to bend than to break. Bending facilitates possibilities. Breaking, does not!
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