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Blast From The Past | Chef Tommes and Harley



An eccentric individual with a unique personality, Chef Tommes is passionate about all things creative.

Sometimes you need to look through different lenses to find the best strategy for your client’s brand. You can show a different and unique side by bringing fresh eyes that push your client’s brand to the right audience.

 

When representing a restaurant, you could easily promote just the food and the ambience, but how can you stick out from the thousands of other food establishments? Let’s look back on Chef Tommes and how his Harley story drove interest in his brand.

 

In the kitchen, Chef Tommes is a perfectionist – ask his staff, they’ll testify. But he isn’t merely a perfectionist in the kitchen, it resonates through to his life outside kitchen as well. In building his custom built Harley Davidson – a mechanical beauty he’s dreamed to have since he was a child – life imitates art and he demonstrates the importance of perfection.

 

With Chef Tommes, the owner and chef of That Little Wine Bar Penang, it was an enjoyable ride introducing him and his love for Harley Davidson to the media. By shifting the angle of his brand to a story the media and readers really enjoyed, we brought a memorable experience to both Chef Tommes and Orchan – a unique story to tell and a significant connection made.



More Than Your Average Chef by Autogridz
A Chef and His Black Beauty by New Sunday Times

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