The rise of aesthetic
beauty has encouraged the mushrooming of cosmetic and beauty centres in
Malaysia. Amongst the myriad of aesthetic centres is Esteegold International, Malaysia’s
sole distributor and provider of advanced gold implantation treatment, Gold
Thread Lift USA. A few months back, Orchan had the privilege to facilitate the Amber
& Gold Press Conference; Esteegold International’s celebration of its two (2)
significant milestones since its establishment in Malaysia.
Led by the Managing
Director, Lawrence Ow, Esteegold International had the opportunity to gauge
support and involvement of the Malaysian-born supermodel, Amber Chia as its
first brand ambassador; and had the honour to work hand in hand with Dato’ Dr.
Ko of Ko Skin Specialist as the authorised treatment partner throughout all its
30 over outlets in Malaysia.
With the blazing sun
still shining brightly as the evening approached, the Orchan team arrived at
the ever luxurious Le Meridien KL hotel – located in the heart of the bustling
city to prepare for the press conference. The event saw the likes of the media
and distinguished guests in attendance, eager to congratulate the latest
collaboration with Amber Chia and Ko Skin Specialist.
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| Located at Le Meridien Pool Bar & Grill @ Level 8 with the theme of Amber & Gold, the ambience was glammed up with classy black and dazzling gold matching decorations. |
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| The stunning model, Amber made her entrance in her gold couture gown which matched perfectly with the theme. She made her way down the catwalk to the stage where she shared her treatment experience. |
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| Amber & Gold Signing Ceremony |
The highlight of the
event was to introduce Esteegold Gold Thread Lift USA treatment to the guests. During
the press conference, Amber and Dr Maciej Lichaj (Medical Doctor of Esteegold
International) shared with the audience about the treatment Amber undergone.
“Being an
international supermodel requires me to be at the top of my game, and Gold
Thread rejuvenation had made it possible for me to achieve that”, said Amber.
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| Amber and Dr Maciej shared with the audience about the treatment. |
As
the agency assisting, we were assigned to assist our client in organising a
press conference to introduce the brand collaboration with Amber Chia and Dato’
Dr. Ko to the media.
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