QOTD | Everything!
A good point to remember.
Public relations isn't just the printed word in the newspaper or that interview on TV - it's how your team are in front of (and behind) stakeholders, it's the visual image of your brand (and even your office), and its the reputation you and your brand create.
Public relations is every single interface you have to others - every single opportunity you have to shape their perception of your brand.
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