Why Now is the Time to Create a Coaching Culture

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Let’s face it: the world of work has been flipped upside down. The pandemic didn’t just throw a spanner in the works - it dumped the whole toolbox into the ocean. Old-school “command and control” leadership? Sinks like a rock. Top-down management? Wiped out.

What’s keeping organisations afloat right now isn’t clinging to old ways - it’s learning how to surf the waves of change. And here’s the thing: without a coaching culture, you’re just paddling furiously, hoping not to wipe out.

At Orchan, we’ve seen firsthand, in our own team and with clients, that empowerment doesn’t just happen. It takes guidance, experimentation, and yes, a few wipeouts along the way. But when coaching is part of the culture, people don’t just survive the tides - they ride them.

The Surfboard of Success

Think of resilience, adaptability, and sustainability as the wax, the balance, and the fins. Each is crucial, but without the surfboard - coaching - you’re not going anywhere.

  • Resilience: the wax that keeps your grip steady when the board gets slippery. Some riders naturally have it, but organisations can (and must) create conditions where everyone learns how to hold on and bounce back.

  • Adaptability: your balance. The ability to shift weight, adjust, and recover fast when a wave throws you off-course. A coaching culture gives people permission to wobble, fall, and get back up without blame.

  • Sustainability: the fins. They keep you moving forward with direction and purpose, instead of just spinning in circles. Coaching grounds this in leadership that cares for people, values, and long-term goals.

Why Coaching Can’t Wait

Here’s the risk: some employees will catch the wave, while others get dragged under. Left unchecked, you end up with a two-tier workforce - part thriving, part drowning. That’s a recipe for conflict and burnout.

Coaching is the lifeline. It equips people with tools to take ownership, managers with the skills to empower instead of micromanage, and organisations with the culture to stay upright when the next big wave hits.

The Orchan Angle

With more than a decade in strategic communications and crisis planning, we’ve already pivoted our own training from blended facilitation to fully online formats (you know why). What hasn’t changed is our focus: helping organisations build capability in Business Continuity Planning, Brand Communications, Change Management, and beyond - always with empowerment at the core.

Now’s not the time to sit on the shore. It’s time to grab your board, wax it up, and ride the waves of change with confidence.

Want to build a coaching culture that keeps your teams resilient, adaptable, and future-ready? Drop us a note at changenow@orchan.asia or call +603-7972 6377.


Article link:


https://www.trainingjournal.com/articles/features/why-now-time-create-coaching-culture


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