Posts

Is Your Social Media Policy Up To Date?

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Need some help with crafting robust social media policies?  Give us a call at (03) 2276 2500 or drop us a line at craig@orchan.asia / farrell@orchan.asia.

Happy Birthday, Farrell!

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Happy Birthday, Farrell! Last week, we decided to plan a little surprise for Farrell by pranking him to thinking he was only going to have lunch with Craig! It was safe to say he had no idea 😉 Happy Aging!

Trash Talk in Mixed Martial Arts: Detrimental or Necessary? (Commentary by Johnathen Tan)

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Trash Talk in Mixed Martial Arts : Detrimental or Necessary? (Commentary by Johnathen Tan) I have been a follower of mixed martial arts (MMA) for about three years now. It might not be that long, but enough for me to fall in love with a contest where two individuals step in a cage, with the intention of choking or knocking each other out, or breaking one of the eight limbs. It has recently been labeled a sport – and rightfully so. But what happens in the cage, shall remain in the cage. Prior to the commencement of the actual fight, fighters have to attend press conferences, media scrums and interviews, and there is where the magic happens – the art of trash talk . Let me run you through on what trash talk is all about in the context of MMA. Basically, a fighter blows out insults and derogatory remarks about his opponent’s skills, with the purpose of building hype for the fight to generate audience attention. Or in more strategic circumstances, to get his opponent frazz...

“Is It Because I’m Chinese?” (Commentary by Terence Tee)

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“Is It Because I’m Chinese?” (Commentary by Terence Tee) I’m sure we’ve all heard that Go-Jek incident that happened recently in Singapore. Allow me to refresh your memory, just in case. A Go-Jek driver was accused by his passenger of “kidnapping” and cheating her while travelling through morning rush hour. The female passenger was trying to avoid the country’s toll system (ERP). When the passenger failed to give alternative routes that would bypass ERP to the driver, the driver then took the route suggested by a GPS. The passenger ultimately claimed the driver was trying to cheat her. She then called out for help and when she failed to open the door, she accused the driver of trying to kidnap her and holding her hostage. The entire incident was recorded by the driver’s in-car camera, and the video was posted on Facebook on 31 January, allegedly a few days after the incident. The video then went viral overnight.  Netizens were impressed at how calmly the driver t...

Breaking Barriers, Building Bridges: An Interview Between the Bold and the Bald

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Breaking Barriers, Building Bridges: An Interview Between the Bold and the Bald Earlier this afternoon, three (3) Mass Communication majors from INTI International College Subang got up close and personal with Orchan’s Founding Director, Farrell Tan, who provided an insight about the whys, whats and hows of the public relations industry – how to manage a crisis, the difficulties of being in the industry, dealing with clients, and many more. As the students offered some hard-hitting questions, the industrial expert answered by sharing his experiences being in the field for over two decades. As they gear up to make the shift from being university students to PR practitioners, Farrell didn’t hesitate to give his fair share of advice to the students if they choose to pursue a career in the industry. There is a void between the educational and industrial aspects of public relations – and it needs to be filled by breaking the barriers between the experts and the learners, as th...