Orchan Consulting | Asia Sdn Bhd

Credit blockchains-expert.com In a consumerist world dominated by attachment to smartphones, technology is empowering and driving consumers forward. Our individual ability to participate in the sphere of influence of brands is increasing; just as is our expectation of having our unique voices heard. A direct result of this phenomenon; brands now exist in an ‘Age of Doubt’. Brand emergencies have increased in frequency. Crises occur more often. The threshold to describe a crisis has lowered. Consumers are being more assertive; certainly more vocal. This escalation from issue to threat evolves more rapidly than ever. Brands are more important now because consumers are more informed, perceptive, and demanding; yet targeted mass communication is insufficient to win loyalty. Consumers demand brands to act with purpose and integrity, and to create genuine and relevant value in every experience. Although contemporary technology has crafted opportunity for ...

Craig J Selby Credit tes.com In the early days of Orchan, the bootstrap phase, I was involved in teacher training in Penang – a programme designed to retrain and “help” existing teachers improve their classroom performance, or in some cases, to weed out the ones who should not be allowed in the classroom (and yes, there were a few of those). I treasured those moments because they offered a unique insight into a system that was breaking, but still could be saved. What struck me hardest was not the lack of skill for teaching, but with many, the lack of passion. The group culture was to attend, enjoy morning and afternoon tea, socialise a bit, “deliver” the minimum on what they had to, but seldom go that extra mile. Very few of the participants wanted to be teachers – wanted to contribute to the wellbeing and development of the next generations – many simply wanted a consistent paycheque and say the education system as a guaranteed employer for minimal effort. To be fair...

Source: www.texasenterprise.utexas.edu More often than not, we prepare for ‘crisis management’ involving external causes – service breakdown, a fire took place, etc. Why? Because, we don’t often see our own employees causing anything close to a crisis, especially to their very own employers. But, as a recent case of a former Yelp employee, Talia – who wrote an open letter to her CEO (Jeremy Stoppelman) – would suggest, we have to consider that there are in fact internal factors, such as company employees, that can potentially put the company in a predicament. If you haven’t read her open letter, you can check it out here. In this day and age, information spreads rapidly; out now and spread like wildfire within hours if not minutes. A day after publishing her open letter, one of the most popular opinion pieces in response to it – which was thereafter picked up by several prominent media houses – was published. In fact, Talia got fired in less than two hours of publishi...