Posts

Beyond Intent: Structural Reasons Brands Sound Fake Even When They’re Not

Silence Is Not Always Golden (Commentary by Farrell Tan)

Purpose-Led Marketing in Southeast Asia: Stop Treating the Region Like One Big Market (Malaysia Proves Why)

Micro Moments, Macro Trust: Why the Humble Neck Pillow Holds the Secret to Great PR

The Coming Pay-to-Play Era of AI Search: What PR & Comms Teams Need to Know in 2026 and Beyond

Virtual Influencers in 2026: East Asia’s Hype vs. Southeast Asia’s Reality

Super Apps and the Future of PR: How Brands Can Thrive Without Losing Control

Slow PR + Niche Isn’t a Philosophy. It’s How Smart Brands Actually Win in 2026

The Solo Economy: Rethinking Malaysia’s Next Growth Market

Harnessing AI Agent Orchestration: The Strategic Imperative for Marketing Success in 2026

PR Funnels That Convert: From Awareness to Franchisee Sign-Up