Posts

Micro Moments, Macro Trust: Why the Humble Neck Pillow Holds the Secret to Great PR

The Coming Pay-to-Play Era of AI Search: What PR & Comms Teams Need to Know in 2026 and Beyond

Virtual Influencers in 2026: East Asia’s Hype vs. Southeast Asia’s Reality

Super Apps and the Future of PR: How Brands Can Thrive Without Losing Control

Slow PR + Niche Isn’t a Philosophy. It’s How Smart Brands Actually Win in 2026

The Solo Economy: Rethinking Malaysia’s Next Growth Market

Harnessing AI Agent Orchestration: The Strategic Imperative for Marketing Success in 2026

PR Funnels That Convert: From Awareness to Franchisee Sign-Up

The Franchisee’s Voice: Why PR Shouldn’t Be Top-Down

When Policy Needs a Voice: Communicating ASEAN’s Sustainability Vision

The Cultural Adaptation Playbook: Rethinking PR in a Region of Contrasts